Living on the Edge Marketing – 1910s Style
I’ve always wanted to be the kind of person who lives their life on the edge – to be brave and adventurous. I think a lot of people do. But why? Do we want to test ourselves? Do we want to have...
View ArticleMail Order Catalogue Pride: The Surprising Start of “Long Tail” Marketing
Imagine what the shopping experience was like in the 1900s. Limited by the reach of your town, you’d likely only have one store or dealer that you could buy any given item from. On the one hand, this...
View ArticleLessons Learned from a Former Meek Speaker (Project ABC)
What if… You could have the confidence to always speak your mind? You could know exactly what to say in any situation? You could influence others to follow your advice? It would literally change your...
View ArticleDo You Make These Three Unforgivable Mistakes on Your ABOUT page?
What’s your about page like? Does it boost your business? Or does it chase potential customers away? An about page is usually the second-most viewed page on a website. Only your home page gets more...
View ArticleWhy Your Customer Service Needs to be Better Than Your Product
Sounds a little absurd, right? Why should your customer service rank above your product? After all, if it weren’t for your product, there wouldn’t be any need to have customer service in the first...
View ArticleWhen Time Flies – How to Boost Productivity while LOWERING Stress
Have you ever had a day like this? Just before launch, you discover that someone you were counting on dropped the ball. So now you are burdened with an unexpected workload, on top of a colossal heap of...
View ArticleThe Most Advanced Blogging Technique You Can Master
I promise this isn’t going to be a “bait-and-switch” post — I truly believe that this technique is one of the most difficult there is. However, there is going to be a certain element of “hmm, that’s...
View Article3 Steps to Building an Effective Marketing Strategy (from Scratch!)
Marketing strategies are a common topic in blogs, books, and trainings. And sure, you need a good one to get your business off the ground and make sales. But getting started can feel difficult when...
View ArticleWhy Those Borrowed Big Gun Blogging Tactics Aren’t Working For You
“As to methods, there may be a million and then some, but principles are few. The man who grasps principles can successfully select his own methods.” - Ralph Waldo Emerson As content creators, we get...
View ArticleIs Online Business All It’s Cracked Up to Be?
When I look back at my struggles to build a successful business online, it’s incredible I stayed with it long enough to see profits. Maybe I’m a late bloomer but I didn’t make any money in my first...
View ArticleSecrets That the Experts WON’T Let You In On…
Flashback to about four years ago. I had everything I thought I wanted: a job, partner, house, a car. You know the drill. But there I was, lying in bed at night, feeling deep down that it wasn’t...
View ArticleDo The Unthinkable: Sell Your Website (Really!)
Your website is your baby. The center of your work life. The apple of your eye. I get it. But guess what? It’s still a business asset. It has financial value, and it can be sold. Maybe you’re looking...
View ArticleMarketer’s Mantra – How to Repeat Yourself Effectively (Without Losing Your...
Ever feel like you’re serving up the same marketing message over and over again? Like Bubba in the movie Forrest Gump, it’s as if you’re on hands and knees scrubbing the same spot, enumerating all the...
View ArticleMeasuring Success… on Your Own Terms
Have you ever felt successful, only to be told that in the eyes of many people, what you saw as success was not really a success at all? Maybe for you that could mean managing to put food on the table,...
View ArticleHow to Be a Prolifically Productive Entrepreneur
Productivity is how you establish yourself as a leader and innovator in your niche. The brands that produce the most high-quality content succeed because they have a natural advantage over the rest of...
View ArticleThe Audience Business Blueprint Infographic (Free Download Here)
The other day, I asked you if you were interested in the free “Audience Business Blueprint Infographic” that I was making. I didn’t want to spend a bunch of time making this if no one was interested,...
View ArticleExhaustion, Retreat, and the Excruciating Reality of Succeeding Beyond Your...
I blinked twice, and rubbed my eyes. It was done. I had just delivered the last webinar of our launch; the last of almost thirty webinars that I had delivered in about three weeks. My day’s work wasn’t...
View ArticleWhy You Need a Big Idea Before You Publish Any More Content
Consultants love to tell you what they think is wrong with your business. There’s always a theory on why you’re not attracting the customers you want. I’m sure you’ve heard some of these statements...
View ArticlePodcast 2.0 – What’s next for Fireside Chats
As you may remember, we’ve been making noise about either discontinuing or seriously changing the Fireside Chats with Danny Iny Podcast. While our content was pretty good, it just wasn’t doing what we...
View ArticleNo Profits – What Small Businesses and Non-Profits Both Need to Change
When you think of a successful financial role model, who comes to mind? Is it someone obvious, like Steve Jobs, or Richard Branson? An entrepreneur and titan of industry, who has lots of power, makes...
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